Industry Trends & Market Opportunity Drivers

Toll-Charging Can Generate Hundreds of Millions of Dollars for Municipalities

The Highway Trust Fund was projected to be bankrupt by August 2014.
The Federal Government’s authority to levy a gas tax expired in September 2014.
In April 2014, the Obama administration allowed states to charge tolls on existing roads based on the number of people in a vehicle.
High-Occupancy Toll (HOT) lanes are being converted to Dynamic Pricing Lanes that charge drivers a toll based on the number of people in the vehicle.
Virginia’s 12-mile Capital Beltway leading into Washington DC, the first dynamic pricing lanes in the U.S., opened in Q4 2012. By Q3 2014, toll revenue annualized to a rate of $30 million per mile per year.
California has 2,700 miles of HOT lanes, many of which are being converted to toll roads based on occupancy.
66% of all drivers on I-680’s HOT lanes in Contra Costa County are violators (leakage).
More than half the drivers in HOT lanes in metropolitan areas are violators.
Research has shown that drivers are willing to pay up to $2.00 per minute to drive in dynamic pricing lanes at the legal speed limit.
Toll roads do not generate sufficient revenue because no previous technology existed to count people in moving vehicles through automotive glass and differentiate humans from pets, dolls, and photos in all types of weather without the use of visible light.

“Indeed, ‘Holy Grail of Detection’ were my unprompted words to describe the HOV detection application, since it has defied the attempts of other researchers in the field for over thirty years.”

Professor Arthur MacCarley, Ph.D., P.E., Professor of Electrical and Computer Engineering at California Polytechnic State University, San Luis Obispo, California

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